Saturday 25 April 2009

Foundation Portfolio Analysis



In what ways does your media product use, develop or challenge forms and conventions of real media products?

When originally planning our film, we had to pick films that had been produced that seemed similar to our film. We chose two main films, Derailed and The Bourne Ultimatum.



Derailed is about two married business executives who are having an affair and are blackmailed by a violent criminal, they must turn the tables on him to save their families. Its genre is drama/thriller, which is the same as our movie. It has the element of suspense as well as the bribery, which is also featured in our film. Here is the trailer of the film. At 0:55 the elements of suspense really kicks in and a lot more similarity can be seen. Obviously it also shares the theme of a train! I really like the last 20 seconds of the trailer when it sounds like a train pulling off. As we only got to do a 2-minute film, our film was obviously not as suspenseful as Derailed yet I believe that there are aspects that make them very similar. We also got the idea of the writing from the titles of Derailed.











With the Bourne Ultimatum, this again had the mystery, suspense factor that comes across very clearly in the trailer. Bourne dodges new, superior assassins as he searches for his unknown past while a Government agent tries to track him down. Just by the synopsis you can see that it shares the element of the unknown, and also uses the hierarchy of police and the Government, which, although it is not featured in our film, it would have been used later on in the film. Here is the trailer for the Bourne Ultimatum, which captures some of the most exciting parts of the film.













How does your media product represent particular social groups?





Our film doesn’t give much away, and that is the essence of it, it is what we aimed for in the beginning. We therefore wanted the main character to be the quintessence of this genre – mystery. The character wears black, has his hood up and is wearing a sling, all of these things trigger a question in the audiences question; “who is he and what is he doing?”



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There is no real telling what the area Santo (main character) is around is like. The actual area we shot our film in was middle-upper class, however we tried to conceal this by not showing too much of the area he was in, we did this by using close up shots, mid shots and blurring some of the scenes. Like this one here.









On the platform, a wide range of people could be seen, from all social areas. This added to the ‘unknown’ effect of our film, as it didn’t, again, give anything away. The audience, at this point, is completely oblivious to the social class presented in this film.






The films we looked at (Derailed and The Bourne Ultimatum) tended to focus on middle-upper class. However we decided that in our film, the social group seen in our film was neither here nor there, therefore we made no specific effort to try and display any social class in one way or another, and instead focused on the effect of the character on the viewer.



There may, however, be a connotation of a slightly murky area, as on the close up of the dripping pipe, the floor is very dirty and quite an unpleasant image. This again confuses the viewer, as because of what I said earlier, on the platform there is a mix of social classes.








What kind of media institution might distribute your media product and why?



We have studied a few media institutions in our media lessons. The main ones we focused on are Working Title and Film 4. After looking at the types of film each institution distributes, I believe our film would fit in well amongst the films with Working Title. Working Title, the company most known for their British romantic comedies (Wild Child, Love Actually, Notting Hill, Bridget Jones) has more recently been moving onto thrillers and drama.



Recent films that Working Title have produced which fit in with our film, for example, have a mystery factor and are quintessentially British, these would be films such as Frost/Nixon and Burn After Reading.





Hidden Agenda - Crime – Drama



Frost Nixon – Drama – History – Suspense










I think that by having a film distributed by Working Title, there is already a guaranteed success. Working Title is renowned for its quintessential British factor. L’ignoto not only has typical British scenery, but it would also help Working Title to develop its genres from romcom’s to thriller and suspense.



Many Working Title films are featuring in the cinemas at the moment, for example Frost/Nixon, Burn After Reading, Wild Child and The Boat That Rocked. By having a reputation already, it would help to sell L’ignoto to the public and in cinema chains, and possibly, give it a better chance of reaching DVD’s. Working Title also puts many of its big successful films onto TV channels such as Sky Movies 1, Sky Family, Sky Horror and so on, so if L’ignoto was supposedly distributed by Working Title, it would give great hope to the fact that it could be not just in the cinema, but on TV’s as well.





Who would be the audience for your media product and how did you set out to attract your audience?



This is our questionnaire:











As you can see from the document above, we created a questionnaire to help us direct our film at the correct audience. Firstly I will talk about the results for the boys.



It appears that the boys are most interested in the whole thriller, mystery, suspense and action genres, which I suppose is rather obvious.



What was interesting, is that for the last question – which films they would like to see more often in cinemas, most boys, if not all, put that they would like to see more action/mystery films. This was quite shocking as far as I was aware; there were plenty of films to suit boys.



The girls on the other hand, put quite the opposite, minus a few exceptions, they all said that they preferred the typical Working Title, quaint English rom-com films and would like to see more of them in the cinemas. And as was the case with the boys, I presumed that there was plenty to suit both sexes.



So we then came to the decision that we would aim to reach out to boys as this would be easier and more effective than trying to make a romantic comedy!



A number of factors can be seen in our film where we tried to reach out to the male sex. This can be seen through:





-Motorbike/moped in opening shot



-Loud car engine heard in the background



-Main character is a male, which relates the audience to the film itself (this could also attract a female audience)



-All close ups of people are male



-Train station – quite a boyish aspect of life



-Black colouring, blue writing



-Police sirens and connotations of prison






The age gaps listed were from 14 – 20+ however the oldest person was male, 22.



For every boy, whatever the age, they listed the same information. However with the girls, it showed that younger girls (14-16) preferred the girly, romantic comedy films, whereas there was more flexibility when getting to an older age, there seems to be a bigger gap for change as many of them wrote that they go to the cinema to watch action/suspense/mystery films.



Due to these results, we didn’t just want to limit ourselves to a male audience, as we wanted to increase the target audience by as much as possible.





Main audience for L’ignoto – Age: 15-22 Gender: 80% M 20% F






I think the certificate for our film would be 15. Although the film seems innocent at the beginning, there are connotations that it may erupt into a more intense film.











What have you learnt about technologies from the process of constructing this product?





Apple Mac’s – As I have had some experience with Mac’s, I didn’t find it too hard to operate. These are the only computers we have access to in our Media classroom so we were pretty dependent on them.



Bad – we actually lost our files on final cut express! We couldn’t find them anywhere therefore we had to access all of our files via the main account which was a bit of a pain but at least they weren’t lost!



Good – as there is some programmes that are not accessible on a normal PC. Therefore by having a Mac we were able to use programmes that benefitted our group, for example, iDVD, Final Cut Express and Garage Band.





Final Cut Express – clearly this was the main programme that we used to create our film. At first, it was quite tricky to use, but as we became more and more familiar with it, it was really useful and became quite easy to use. It had many benefits to our film, and not the obvious one, which was putting it together and arranging it, but it also created the effects throughout the two minutes. We made the whole film slightly more lighter, and yellower inside but darker outside, this was to create a more eerie effect.





Garageband – Honestly, Garageband wasn’t a huge success for our group. We struggled to find music for our film so experimented with Garageband for a bit and in the end, we were not very happy with the final product. We didn’t feel that there was much choice, and that it was infact quite hard to construct a simple two minute tune as we had to cut and edit it, and in the end it didn’t work very well, so we decided not to go with this and went for an actual CD instead which I feel works very well.










Livetype – this was probably the second most important application we used. It helped us so much in the film and helped towards the mystery/suspense feeling because of the edgy writing (see below). And although it may look quite confusing, it was the easiest application we used. There was lots of variety of writing that could have worked, but in the end we went with one called ‘Frigid’, which I think, works very well. The only slightly irritating thing about Livetype is that when we didn’t like something we had done, we had to start again rather than simply editing it.








Look back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?



It has been almost three and a half months since we started planning our film, and I definitely feel like I have learnt a lot of things along the way, and in many different aspects also, planning wise, technical skills, filming and editing too.



I have improved my planning and timing skills since the begining of the task. For example, this is our story board that we based our film on.






Like I said before, I have definitely made technical advances myself. Not only in the actual filming and editing but behind the main film, there was the putting together of the blog etc. As you can see I have used various websites, one of these is www.issuu.com.



This is basically where you can upload documents onto this website and it translates it into a interactive book. Before starting this project, I would most certainly not be able to understand what a website like that was, but now I use it quite regularly.





On the planning side of L’ignoto, one skill I have definitely gained is better planning skills. We all felt under pressure to get this done, and by having good planning skills we managed to finish a few days before the deadline. We did this by simply writing down what we would do in each lesson and made sure we stuck to it, and consequently we got all of it done. This is a skill that has definitely developed as my planning skills and timing was not as good in the preliminary task and we, as a group, consequently suffered.





On the filming side, I think there are noticeable differences with the way my preliminary and my coursework is filmed. My coursework has been transformed from just simply footage to something that actually has a meaning, and our group did this by incorporating skills that we have learnt over time. Before doing this piece of coursework, I never knew the importance of continuity, mise en scene, music, good editing and how getting one of those wrong can make or break a film.



I have followed our film through planning, filming, editing, adding music, changing the colour of the scenes, adding the titles and putting it onto a DVD and I have enjoyed doing so, its been a good learning curve. I have come away more knowledgeable on the production of a film, from deciding on shots to use to putting it onto a DVD, and i am pleased with the end product!

Wednesday 22 April 2009

Our DVD

Today we started and finished our DVD. 
We used iDVD on a Mac, which we found easy to use. We added the film and the directors commentary. We added one of the pieces of music used in our film for the music that was playing on the title menu.  We added the picture of the train coming into the station, we did this using an application called Capture Me (picture below) which was also easy to use and to copy onto the DVD.







This is a snapshot of the DVD and the side menu showing the different themes we could have used.

Thursday 16 April 2009

Media update from South Africa

In the last week of term, we managed to add a voice over to our film and it is now on YouTube.
I think it works really well and we all had an equal amount to say, after editing our film we found it fairly easy to just drop the voice onto the original film, making sure we created a new copy first! We also had to insert a break at the start (the black bit) in order to fit it all in! This gave us extra time to read so we didnt feel rushed.
This went towards our evaluation, we are still deciding on the next element to put into our film. Some other groups have decided to do a DVD of outtakes. We would do this, however we do not have enough footage to make it worthwhile.
We are still contemplating different methods to use and working out which one would be the most worthwhile.
When we go back after Easter we will have to come up with a quick decision to make it as good as possible as we don't really have much time left!


On the other side of media, we are going through the different film industries, in the exam, we are supposed to stick to one film industry that we have studied, either Working Title or Film 4. I personally think i am going to stick with Film 4, as i think that they are easier to evaluate in the four sections, audience, distribution etc. I also prefer some of the films they have produced such as Yasmin and This is England.

This is the directors commentary version of our film.




Friday 27 March 2009

FINISHED!!!

We finished our film the other day and it is on YouTube, we managed to finish within the time allocated and we are in the process of recording a voice over for our film, like a directors commentary which will be added to our DVD of 'extras'. We will also put in outtakes that we could have used in our film, then probably talk about why we didn't use these particular shots.
I am not quite sure if our film turned out how we had all imagined it, I like it, and i believe that it works quite well, however i do think we could have added another element to add more suspense to the film, for example, a heartbeat? This seems quite popular amongst the rest of my class and works quite well.
Other than this I think our film turned out very well, and I am looking forward to making the DVD of extras!
Will post link to film as soon as possible!

Wednesday 11 March 2009

Progress

We have made some progress since my last post

Liv (girl in my group) has found some music that fits in perfectly with our two minute clip, so we are planning on using two different tracks and combining them to give it a bit of variety.

Had a play around with Live Type today, we are trying to copy the style of This is England, where they open the film then have a black screen with the name of production company etcetera.
We managed to get the first one done "Unknown Pictures Production" - the reason for the name of this is our film is called L'Ignoto, which means Unknown in Italian.
It looks good, and also we can use them for the boring bits, just to add some different things to look at so its not a straight two minute clip with no distractions.

We will hopefully finish putting music on by the end of the week, if not then by next wednesday.
Still have quite a bit to do though. We are going to do a voice over, or a "Directors Commentary" which should be fun, then once thats done we will have to put the dvd together and add a few more bits!

But everything is going okay so far :)

Monday 23 February 2009

L'ignoto - Progress

Since publishing the story board, we have filmed, edited and are now currently looking at music to go with our two minute introduction.

The Filming

The filming went surprisingly well. All of our group had a free one wednesday afternoon, so we headed to the train station and started straight away. We tried as well as we could to stick to our story board, however in practice, we found that the camera angles we had used were now not the best ones. So there have been changes to our storyboards however we believe this was for the best. For example, we were going to have Joe (Santo) walk outside the tunnel by the train station, we then saw bikes inside the tunnel and decided that this would be a nice angle to get. When Joe was planning on walking down the corridor inside the train station, we thought that this was too long, and needed altering, so Liv was quick to notice a dripping pipe, which we got a shot of, which followed on nicely from the shot of Joe.
When filming strangers on the platform, we asked for permission then began filming, this was quite successful as they acted very natural. We managed to get the shot of Joe getting on the train in one, just as well as we only had one chance, and this worked well, just as well as a few minutes later we were asked to leave the station!

Editing

This was the quickest part of the process, as we made sure that when filming, we had plenty of film to filter through. I believe that the clips follow on very well from each other, and it all goes together very well. We still need to add the credits and titles to the end of our film, however i believe that this will not take long.

Music

This is what we are currently doing now. We started on the sites that our media teacher; Mr Van Straten recommended to us, however, this took a long time to go through and we did not actually find any that we thought were appropriate. We then went onto MySpace. We began to found this very long and time consuming. So we ended up using Garage Band. I have never used this before however i think it is quite simple. We began looking through suitable sounds today and are quickly picking up appropriate ones.

So thats what we have been doing for the past three weeks, hopefully within the next three weeks we will be finished :)

Thursday 22 January 2009

L'ignoto final information

This is all of the information on our film: L'ignoto